Which Wisconsin Grocery Store is the Cheapest? The Numbers for October 2026 are Here

Many of you have discovered Wisconsin Consumer because of my popular post Which Wisconsin Grocery Store is the Cheapest? August 2026. Thanks for being here and wanting to find ways to save money on groceries! Since prices are fluctuating all the time, I thought I’d gather the data for October 2026.

I compiled lists of grocery prices for most of the Green Bay area grocery stores, which are also in many locations around Wisconsin. It takes a bit of work, but instead of having to physically go to the grocery store, now it’s as easy as opening tabs on the computer.

It’s important to note that sometimes the online price is higher than instore prices, which I noticed at Aldi, Woodman’s and Costco. Some stores, like Aldi and Woodman’s may have different prices for some of their locations as well, so I’m providing a list of which stores I referenced:

  • Aldi – Western Avenue, Green Bay
  • Festival Foods – De Pere
  • Hy-Vee – Ashwaubenon
  • Metro Market – Lombardi Ave, Green Bay
  • Target – Bellevue
  • Walmart – West Green Bay
  • Fresh Thyme – Ashwaubenon
  • Woodmans – Green Bay/Howard
  • Costco – Green Bay/Bellevue
  • Sam’s Club – Green Bay

I also shopped the lowest REGULAR price possible for each item. Buying items when they are on sale is a no-brainer, but it’s the regular-priced items that are on your list that can jack the price up on your total. The items I priced included:

  • White Bread
  • Buns
  • Whole Milk
  • Almond Milk
  • Dozen Eggs
  • Greek Yogurt Tub
  • Honeycrisp and Cosmic Crisp Apples
  • Iceberg Lettuce
  • Cucumber
  • 80/20 Ground Beef/lb
  • Fresh Chicken Breast/lb
  • Frozen Chicken Breast/lb
  • Chicken Drumsticks/lb
  • Ground Coffee – 25.9oz
  • Spaghetti Noodles
  • 24oz Pasta Sauce

For certain items, such as yogurt and coffee, stores like Costco have larger sizes, so I divided items by price and size, then multiplied by the most common size for the item (ex. Coffee- 25.6oz ground coffee.) Also, in many cases, the store brand is cheapest, while some stores do not have a store brand for certain products.

All of these prices were obtained between October 8-10, 2026. The prices reflected are the Regular Store Prices, not their sale price. I also include a comparison of the same items priced in June, August, and this week. Several big box stores said they were lowering prices, and as you can see from the sample I took, some have indeed gone down, while others have gone up.

Aldi still remains the number one spot for cheapest groceries in the state, followed by Walmart, Sam’s Club, and Target. Rounding out the bottom of the list are Costco, Fresh Thyme, and Festival Foods. Costco and Fresh Thyme kind of makes sense because their options are often organic. Festival Foods remains in last place.

If I had shopped completely different items than the ones I did, would the stores end up in the same position? It’s hard to tell, but I think that most stores’ positions on the list would remain the same. Some stores, like Aldi and Costco, rarely have sales, while Festival Foods and Metro Market/Pick ‘n Save frequently offer sales.

Below you can see the costs for each item at each store. I highlighted the cheapest price for each item in gold and the highest price for each item in green. There are a few things I’ve noticed since I started tracking prices in February – Woodman’s milk prices are crazy! You’d think they would have one of the lowest prices. Costco’s highest prices were because there was only an organic option; same thing for Fresh Thyme.

I also calculated the average cost of each product across all the stores, so you have a general idea of how much things cost:

  • White Bread $2.15
  • Basic Buns $2.10
  • Milk gallon $3.23
  • Milk/almond – 64oz $2.95
  • Yogurt/Greek -32oz $4.41
  • Eggs $1.92
  • Honeycrisp Apple/lb $2.08
  • Cosmic Crisp Apple/lb $2.20
  • Iceberg Lettuce $2.47
  • Cucumber $1.08
  • Ground Beef 80/20 – lb $6.89
  • Chicken Breast-fresh/lb $2.91
  • Chicken Breast-frozen/lb $3.50
  • Chicken drumsticks/lb $1.91
  • Coffee 25oz $14.63
  • Spaghetti 16oz $1.36
  • Pasta Sauce 25oz $2.45

Sometimes, you may be better off shopping at more than one store. I learned long ago to not have store loyalty, and that’s something to consider. Some people shop where there is great customer service, some people just go to the store closest to their house, regardless of prices. I’m a big believer in doing store pickup at stores to avoid any impulse buys, which can crush a budget. You can check out my Top Ten grocery store tips here–> Save at the Grocery Store with these Tips and Tricks!

If you’re looking for more organic/natural/healthier choices at the grocery store, check out Which Grocery Store is the Cheapest When Buying Natural/Organic items? Here are the Numbers

What do you think? Are there any surprises? 

Want to check out other Grocery Stores’ Sales? Click here.

Fans of reading may be interested in my other website, Bargain Sleuth Reviews. The majority of books I review are Advanced Reader’s Copies, which are given for free. Or I get my books to review from The Brown County Library.

Do you like what you see here on Wisconsin Consumer? Subscribe to updates below! Share with your friends!

One comment

Leave a Reply